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Phone: 404-350-0200

Lanza Group, LLC

As the nation's largest consumer market segment, the the Hispanic market is the fastest growing segment of the population in Atlanta and in the Southeast.

Hispanics larger households, current population size, projected population growth and disposable income all point to the Hispanic market as an immediate opportunity for marketers and advertisers to reach new customers, increase market share and sales.

Hispanic Population Growth by County
Hispanic Population Growth by County

Hispanic Market Research

Before you launch a campaign, you need to know who you’re marketing to, what they like & where they get their info.

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Public and Media Relations

One of the best ways to build your brand is to get your story out to local, regional & national media outlets. We can help!

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Media Planning & Placement

Creating a successful campaign depends on how best to allocate your media budget. We know what media to attract!

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Community-Based Marketing

Buzz is created through a grassroots marketing movement - We assist with lobbying & cause marketing.

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At Lanza Group, we consider our relationship with our clients to be a partnership – one founded on open and honest communication. Learn more...

PR Resources includes:

  • Press kit development
  • Press Releases
  • Media briefings
  • Media tours
  • Press conferences
  • E-mail blasts
  • Special events
  • Community outreach
  • Media monitoring and reporting
  • Event Marketing and Promotions

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Lanza Group: Your bridge to the Hispanic marketplace

As Atlanta's premiere Hispanic market advertising and PR firm, we know what it takes to build brand awareness and loyalty in the Latino community. It's much more than just speaking Spanish. It's about Hispanic culture. We understand it, and we'll help you capitalize on it.

Fiesta Atlanta

Fiesta Georgia

HABLA Awards

FYI – OJO, Check it Out!

Events

  • May 3, 2015Fiesta Atlanta
  • September 20, 2015Fiesta Georgia
  • October 15, 2015HABLA Awards
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